GLOBAL MARKETING
CONSORTIUM 2022
18th June – 23rd June 2022 (ONLINE)
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![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/consortium-map.jpg)
The AIM-AMA Sheth Foundation Doctoral Consortium aims to provide a platform to share and to stimulate new thoughts, approaches, and quantitative/ qualitative investigations in the dynamic field of Marketing to advance the extant knowledge in the field. The consortium brings together…
HIGHLIGHTS OF THE CONSORTIUM
CO-CHAIRS
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/a-parasuraman.jpg)
Prof. A Parasuraman
Pro-Chancellor, Vijaybhoomi University, India Mentor, AIM-Parasuraman Center for Service Excellence, Jagdish Sheth School of Management, India Emeritus Professor & James W. McLamore Chair Emeritus, University of Miami, USA![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/atish1.jpg)
Prof. Atish Chattopadhyay
Professor of Marketing and Director, Jagdish Sheth School of Management, India Vice- Chancellor, Vijaybhoomi University, India![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/atish1.jpg)
Prof. A Parasuraman
Pro-Chancellor, Vijaybhoomi University, India Mentor, AIM-Parasuraman Center for Service Excellence, Jagdish Sheth School of Management, India Emeritus Professor & James W. McLamore Chair Emeritus, University of Miami, USATRACKS
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B2B and Sales
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon-consumer-behavior.png)
Consumer Behavior
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon6.png)
CSR and Cause-related Marketing
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon5.png)
Innovation
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon-strategy.png)
Marketing Strategy
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon2.png)
Branding and Brand Management
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon3.png)
Cross-cultural and International Marketing
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon4.png)
Customer relationship/engagement
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon-modeling.png)
Modeling and Empirical Analysis
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/icon-marketing.png)
Service Marketing
RESOURCE FACULTY
Featuring 80+ Leading Marketing Professors
![Prof. Kofie Dadzie](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-kofie.jpg)
![Prof. K Sudhir](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-ksudhir.jpg)
![Prof. Ming-Hui Huang](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-ming.jpg)
![Prof. Murali Mantrala](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-murli.jpg)
![Prof. Peter C. Verhoef](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-peter.jpg)
![Prof. Piyush Sharma](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-piyush.jpg)
![Prof. P.K.Kannan](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-pkkannan.jpg)
![Prof. Punam Keller](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-punam.jpg)
![Prof. Rajan Varadrajan](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-rajan.jpg)
![Prof. Rajeev Batra](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-rajeev.jpg)
![Prof. Rajesh Chandy](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-rajesh.jpg)
![Prof. Rajkumar Venkatesan](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-rajkumar.jpg)
![Prof. Sandeep Puri](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-sandeep.jpg)
![Prof. Sandy Jap](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-sandy.jpg)
![Prof. Sharon Ng](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-sharon.jpg)
![Prof. Sonjaya Gaur](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-sonjaya.jpg)
![Prof. Werner Reinartz](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-werner.jpg)
![Prof. Rajendra Srivastava](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/rajendra.jpg)
![Prof. Robert W. Palmatier](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/Robert-Palmatier.png)
![Prof. Russell W. Belk](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/russell.jpg)
![Prof Vithala R. Rao](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/vithala.jpg)
![Prof V Kumar](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/v-kumar.jpg)
![Prof. A Parasuraman](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/a-parasuraman-1.jpg)
![Prof. Atish Chattopadhyay](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/atish1-1.jpg)
![Prof. Bindu Agrawal](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/Bindu-Agrawal.jpg)
![Prof. David Stewart](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/david.jpg)
![Prof. Denish Shah](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/denish-shah.jpg)
![Prof. Ajay K. Kohli](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-ajay.jpg)
![Prof. Amitava Chattopadhyay](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-amitava.jpg)
![Prof. Anders Gustafsson](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-andre.jpg)
![Prof. Atul Parvatiyar](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-atul.jpg)
![Prof. Barbara Kahn](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-barbara.jpg)
![Prof. Christine Moorman](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-christine.jpg)
![Prof. Douglas Bowman](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-douglas.jpg)
![Prof. Ernest R. Cadotte](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-ernest.jpg)
![Prof. Fan Xui Cheng](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-fan.jpg)
![Prof. Hulya Karaman](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-hulya.jpg)
![Prof. Jagdish Sheth](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-jagdish.jpg)
![Prof. Jaqueline Pels](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-jaqueline.jpg)
![Prof. Jochen Wirtz](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-jochen.jpg)
![Prof. John Roberts](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-john.jpg)
![Prof. Kapil Tuli](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-kapil.jpg)
![Prof. Kay Peters](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-kay.jpg)
![Prof. Kelly Hewett](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-kelly.jpg)
![Prof. Neeraj Pandey](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-neeraj.jpg)
![Prof. Peter Danaher](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-peter-danaher.jpg)
![Prof. Ramendra Singh](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-ramendra.jpg)
![Prof. Renana Peres](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-renana.jpg)
![Prof. Robert Ebo Hinson](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-robert-ebo.jpg)
![Prof. Sanjay Patro](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-sanjay.jpg)
![Prof. Satish Jayachandran](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-satish.jpg)
![Prof. Shainesh G.](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-shainesh.jpg)
![Prof. Shankha Basu](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-shankha.jpg)
![Prof. Shaphali Gupta](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-shaphali.jpg)
![Prof. K Sivakumar](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-shivakumar.jpg)
![Prof. Sourav Borah](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-sourov.jpg)
![Prof. Srinivas Reddy](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-srinivas.jpg)
![Prof. Steve Burgess](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-steve.jpg)
![Prof. Sudhir Voleti](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-sudhir.jpg)
![Prof. Tanvi Gupta](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-tanvi.jpg)
![Prof. Thomas Anning-Dorson](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-thomas.jpg)
![Prof. Ujwal Kayande](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-ujwal.jpg)
![Prof. Vanitha Swaminathan](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-vanitha.jpg)
![Prof. Varsha Jain](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-varsha.jpg)
![Prof. Venky Shankar](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-venky.jpg)
![Prof. V. Srinivasan](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-v-srinivasan.jpg)
![Prof. Stephen L. Vargo](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/stephen-l-vargo.jpg)
![Prof. Aron O'Cass](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/aron.jpg)
![Prof. Arti D. Kalro](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/arti-kalro.jpg)
![Prof. David Tse](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/david-tse.jpg)
![Prof. June Cotte](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/june-cotte.jpg)
![Prof. Kelly D. Martin](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/kelly-d-martin.jpg)
![Prof. Naveen Donthu](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/naveen-donthu.jpg)
![Prof. Andrea Ordanini](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-andrea.jpg)
![Prof. Anne L. Roggeveen](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-anne.jpg)
![Prof. Aparna Labroo](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-aparna.jpg)
![Prof. S Arunachalam](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-arunachalam.jpg)
![Prof. Arvind Rangaswamy](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-arvind-rangaswamy.jpg)
![Prof. Avinandan Mukherjee](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-avinandan.jpg)
![Prof. Balakrishna Grandhi](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-balakrishna.jpg)
![Prof. Bernd Schmitt](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-bernd.jpg)
![Prof. Bulent Menguc](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-bulent.jpg)
![Prof. Constatine Katsikeas](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-constatine.jpg)
![Prof. Hamed M. Shamma](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-hamed.jpg)
![Prof. Harsh Verma](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-harsh.jpg)
![Prof. John Hulland](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-john-hulland.jpg)
![Prof. Katrijin Geilens](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-katrijin.jpg)
![Prof. Lauren G. Block](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-lauren.jpg)
![Prof. Malcolm Wright](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-malcolm.jpg)
![Prof. Moutusy Maity](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/prof-moutusy.jpg)
ORGANIZING COMMITTEE
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/denish.png)
Prof. Denish Shah
Barbara and Elmer Sunday Associate Professor of Marketing, Director of the Social Media Intelligence Lab and Co-Director of the Marketing (CMO) RoundTable, Georgia State University, USA Co-Convenor, Doctoral Consortium Chair- Global Café
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/siva.png)
Prof. M Sivagnanasundaram
Associate Professor and Chairperson (Marketing), Jagdish Sheth School of Management, India Co-Convenor, Doctoral Consortium
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/jayant.jpg)
Mr. Jayant Shah
Executive Director Academy of Indian Marketing (AIM)
![](https://dc2023.jagsom.edu.in/wp-content/uploads/2022/02/geo.jpg)
Mr. Geo George Philip
Head-Operations Research Resource Centre JAGSOM
Join one of the World's top Global Marketing Consortiums
WHEN
18 June 2022 - 23 June 2022
WHERE
ONLINE