Prof. Janakiraman Moorthy

S. P. Jain Institute of Management and Research (SPJIMR)

Janakiraman Moorthy is a Professor in the Marketing Area. He holds a Ph.D. from the Indian Institute of Ahmedabad, with a focus on New Product Development. In his academic career spanning over three decades, he has taught at leading business schools and management institutions, in Asia and US, in capacities of full-time as well as visiting faculty designate.

These include IIM Calcutta, IIM Lucknow, IMT Dubai, AIT Bangkok, Purdue University, and Krannert School of Management. He simultaneously led senior leadership roles in academic administration, including Executive Education Programmes, Research & Project Director, and a cherished accomplishment as a Convenor of the prestigious Common Entrance Test (CAT 2011).

His research interests are anchored on topics covering exploring new methods for marketing decision-making and marketing productivity analysis. He has vividly published his research findings in leading journals and publications. He has presented his intellectual contributions at renowned national as well as international conferences.
His teaching interests include marketing research and analytics, customer relationship management, new product development, and product management. Apart from teaching at colleges and institutions, he has passionately pursued training industry professionals through management development projects and consulting assignments.

He is the recipient of various fellowships and scholarships that have been awarded by premier institutions and organisations, including the Government of India.