Prof. Can (John) Uslay

Can Uslay (MBA and Ph.D., Georgia Institute of Technology) is Professor of Marketing, Rutgers Business School at Newark and New Brunswick, New Jersey. His research interests lie broadly within marketing strategy and theory construction. He is a recipient of the Chancellor’s Award, the Valerie Scudder Award, MAACBA Teaching Innovation Award, WDI Global Case Writing Competition Award, AMA EMSIG Abdul Ali Promising Research Awards, and several Dean’s awards for outstanding scholarship, teaching, and service. His research has been presented in various international conferences and published in the leading academic journals such as the Journal of Marketing, Journal of the Academy of Marketing Science, and Strategy Science. He has co-authored four and co-edited four books, and over sixty articles/book chapters/sections (eight in re-print). Among these, The Global Rule of Three (2020, Palgrave MacMillan) was named a finalist for the AMA Leonard L. Berry Book Award in Marketing. He served as Chair of the AMA Entrepreneurial Marketing SIG (2014 – 2021), and currently serves as Area Editor for the Rutgers Business Review, and a DSEF and AEF VPP Fellow. His work experience prior to academia includes various organizations/functions such as internal consulting at a conglomerate, international marketing of consumer electronics, and assisting the State of Georgia for high-tech based economic development.